Passionate about interior design? Or are you an industry professional with lots of potential for referrals through your website? Affiliate marketing could work for you. Here are the seven principles of this branch of digital marketing:
1. Your own domain. Use a domain that shows that you’re a real, professional person. If your name is original and relevant to the industry, it’ll be much easier to get visits.
2. Appealing, user-friendly design. To encourage users to spend more time browsing your content and make a purchase at the end, your site should be intuitive, attractive and easy to use. If your page isn’t intuitive or loads very slowly, they might end go elsewhere.
3. Don’t forget SEO. Focus on keywords that will help users find you in search engines and optimise your site to ensure good positioning.
4. Tailor your content to your target audience. Create specific content for the kind of visitors who are likely to buy our products. For example, you could recommend popular products that match your readers’ favourite interiors style.
5. Use your influence and interiors experience to your advantage. If you have a good reputation as a professional or blogger, you’ll find it much easier to convert visits into sales. To maintain your credibility with readers and customers, never recommend a product that you wouldn’t use yourself.
6. Try different activities for recommending the brand. Incentivise your sales via your affiliate link using discount codes, product promotions, etc.
7. Analyse the metrics for each activity. Seeing how well they perform will help to improve your long-term results. For example, you might get more traffic and conversions from an article that shows decor products, rather than a banner. It’s important to adapt your content strategy according to the results you obtain.
Not yet an affiliate? Register here and start earning commission: https://kavehome.com/en/en/affiliate/