What is the actual color of the product?
What is the actual color of the product?
In this section, we clarify the potential color variations between a product photo with a white background and an ambient photo, allowing you to discern the true color of the product.
We consistently capture photos of our products against a white background using neutral calibrated lighting. It is in these conditions that we observe the true color of the product.
Why does the color of the product on a white background appear different from the color I see of the same product in an ambient photo?
Because depending on the type and tonality of the light to which the product is exposed, the color may be perceived with a more yellowish, whiter, or darker tone.
We provide an example of the variations that can be observed in the color of the Amira graphite chair based on the tonality of the light it is exposed to:
If we place the chair in a space with indirect natural light, the graphite color appears darker. However, when exposed to direct sunlight, the chair's color appears lighter. The same applies when the chair is under interior artificial lighting, where the gray color takes on a warmer tone. If the light comes from a direct spotlight in a nighttime setting, the chair's color may appear slightly yellowish.
Color temperature scale
In summary, depending on the type of light used to photograph the same product, we observe a variation in its color.
We hope to have assisted you in better understanding the variations you may observe in your product when exposed to different lighting conditions.
Do you still have questions? Contact us, and we'll be delighted to assist you.